Seven Things to Consider Before Investing in a Food Concept

3 Min Read By Uday Ahuja

As an investor in some of America’s most iconic brands, I’ve identified some key elements that every food brand can focus on in 2023 to grow and scale their business. 

When looking to invest in a food concept, we look for these seven elements:

1. Strong Unit Economics and Profitability In 2023, investors are looking for businesses that have their fundamentals down and are disciplined in their operations. Ensuring your business has strong unit economics and profitability gives investors reason to be optimistic that their capital will help accelerate scale, building on a solid, profitable foundation. Prior to the challenging environment we currently find ourselves in, the significant availability of capital led to more of a “growth at all costs” mentality for businesses where profitability took a back seat.

2. An Interested NetworkNot all businesses should be considering external investment. It might be too early, but even if you’re not ready for growth capital, there is no…