Five Ways to Market Your Takeout and Delivery Services Amid Coronavirus

2 Min Read By Dirk Izzo

As you shift the way you do business and try to stay operational amid coronavirus, it’s critical to find ways to promote your offers and let customers know you’re still open for business, even if you’re focused solely on serving customers through takeout, delivery and/or curbside. Following are 5 ways to market your takeout and delivery services amid coronavirus.

1. Show Your Human SideBehind every restaurant are its people—you and your staff are facing the same pandemic as your customers. So be frank, emotional and human in your marketing messaging; you’ll also help build a greater sense of community. 

2. Borrow the Reach of a Third-Party Delivery MarketplaceIf you don’t already have your own delivery service in your operations, it could be a good time to deliver orders through third-party marketplace providers like UberEats or GrubHub.

3. Get Creative with SocialPost the specials, incentives or discounts you’re offering—but also think of new ways to engage your…