Millennials are Moving to a House Near You – Get Moving to Greet Them
3 Min Read By Brittany N. Johnson
When you own a restaurant, you’re often considering and painstakingly planning new entrees to add to the menu, but are you spending the same amount of energy thinking about the new customers who may soon be ordering from it?
Our Town America, a marketing company that specializes in reaching new movers, recently commissioned a survey of more than 650 Millennial men and women (ages 22 to 38) who had moved in the last five years and found that 83.7 percent of them said that they plan on buying a home in the future. In other words, that’s potentially a lot of new people who could be going to your restaurant.
Likewise, you could be losing a lot of Millennial customers, too, if they’re moving to a house that’s far from your place of business. You may not often think about it, or notice, but people are likely moving in and out of your neighborhood all the time.
We’re a very mobile society. Estimates suggest that 35.5 million Americans move every year, far more than many countries…
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