Customer Retention: A How-to-Guide for Your Restaurant

There’s no doubt that you’ve invested time, money, and dedication into setting up your dream restaurant or café - so you know keeping your customers happy and giving them a great first-time experience is vital to running a successful restaurant.Customer retention is extremely important because loyal customers will provide you with regular business, and will also help you attract new customers through recommendations. According to Harvard Business School, increasing customer retention rates by five percent increases profits by 25 percent to 95 percent.”

Here are some  tips on how to improve customer retention: 

Make Your Venue ‘Instagram-worthy’   

Tasty food and great service is obviously important to the success of your restaurant, but it isn’t always enough to bring customers back. In today’s modern society, social media plays a huge part in online marketing and so don’t underestimate its value. According to social media experts at Crave, “the average…