How Restaurants Deliver Great Hospitality with Contactless Ordering and Payment | Modern Restaurant Management | The Business of Eating & Restaurant Management News

Hospitality operators are rapidly turning to contactless ordering and payment solutions to help navigate the long road back to normal from COVID-19’s impacts. While it’s a smart innovation that some say is long overdue, the reality is operators are responding to customer demand. According to a recent study by Mastercard, “79 percent of respondents worldwide say they are now using contactless payments, citing safety and cleanliness as key drivers.” In fact, Mastercard estimates “over 40 percent growth in contactless transactions globally in the first quarter of 2020."

While contactless ordering and payment is here to stay, many operators remain concerned about how this new service model will impact their guest experience. Following are a few simple steps hospitality operators should consider:

Remember that Guests Come for the ExperienceRestaurateurs are facing a herculean effort just to produce and serve great food in this environment. But we also want to deliver a…

Tim McLaughlin

Since 2016, Tim McLaughlin has served as Co-Founder and CEO of GoTab, Inc., a leading contactless ordering and payment platform serving more than 500 large and mid-sized full-service food & beverage establishments in almost 30 states and growing. An experienced executive and board member, McLaughlin led Siteworx, Inc., a mid-sized digital experience agency with clients including PayPal, Goldman Sachs, VeriSign, Bain & Co., and Thermo Fisher Scientific, to a successful PE exit in 2013. Subsequent to Siteworx, he co-founded and operated Caboose Brewing Co., an upscale brewery and farm-to-table concept based in Fairfax, Virginia. Many of GoTab’s most important features were incubated at Caboose.

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Tim McLaughlin