2023 Reflections: The Year That Was in Restaurants, Part Two

Each year, Modern Restaurant Management (MRM) magazine asks experts for their views on the state of the industry. Here are some of their insights. Click here for the first part.In 2023, the restaurant industry faced several challenges and made some missteps along the way. One significant issue was the industry's struggle to fully adapt to the post-pandemic world. While there was a strong desire to return to pre-pandemic norms, many businesses underestimated the lasting impact of COVID-19 on customer behaviours and preferences.

Notably, not enough investment in technology and digital transformation. Some restaurants were slow to adopt contactless payment methods, efficient booking systems, and other tech solutions, which resulted in missed opportunities to enhance guest experiences and operational efficiency.

Additionally, the industry faced criticism for not doing enough to address environmental concerns. With growing awareness of climate change and sustainability, some…