AI Drives Personalization (Podcast)
In this episode of The Main Course host Modern Restaurant Management (MRM) Executive Editor Barbara Castiglia discusses the potential of AI in restaurant enviornments with Jerry Abiog, Co-Founder and CMO of Standard Insights, an AI as a service growth marketing platform that recently launched iOrder digital menus.
He explained how AI can help drive sales, improve the customer experience, and prevent customer indecision by telling them what to do next.
Before Standard Insights, he consulted on an AI project that failed but learned a lot. “We tend to learn the most from failures. From that, I learned, every software platform has to be easy to use and solve problems. I also realized something was bubbling on the surface for AI-driven applications,”
To listen, click here.
A new episode of The Main Course, our podcast series with MarketScale, is served up every Tuesday and Thursday.
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