Don’t Just Whip Up a Batch of Staff — Recruit the Crème de la Crème

The restaurant industry is great at creating jobs. The Bureau of Labor Statistics forecasts that restaurateurs will add 1.7 million jobs to the American economy over the next ten years. The challenge, of course, is in filling those jobs. Whether you run a single eatery or a fast-growing chain, here are four suggestions to help you stand out and attract your fair share of talent in a very competitive market.

Think of Recruitment as Sales and MarketingThe best candidates know they have options. In the same way you have to communicate how your food is the best in town, you need to let candidates know you offer the best jobs around. The process is pretty straightforward.

First, make sure you are clear on the value proposition. List all the reasons someone would benefit from working for you. It's about more than just income and benefits. Ask your best employees to share their thoughts. Maybe it's the culture, the great team, the opportunity to be creative or the chance to learn about…