Ranking Higher on Google with a Secure Website

2 Min Read By Mike Vichich

It seems like every other day there's another major internet hack. Many consumers have become numb and assume their information will be stolen at some point. That said, restaurants, however, still have many reasons to put in place measures to avoid being hacked and keep customer data secure. A secured website is among the easiest and cheapest ways to prevent being hacked. This post is explains why and how to do it. 

Looking back on your own internet use, you may have noticed what secure sites look like: the green "Secure" and / or a lock symbol in your browser's address bar. Virtually all of most popular sites you use every day—Facebook, Amazon, Netflix, Google, Twitter—secure their websites using a technology called SSL. Many restaurants, however, operate with unsecured sites. 

Should you care about this now? 

If your site is unsecured, the answer is "Yes, Immediately" for two reasons:

Google demotes your site in search rankings, costing you valuable web traffic (and…