The Impact of Reviews on the Restaurant Market (Infographic)

1 Min Read By Megan Arevalo

During the last few years, reviews have become crucial to the success of a restaurant, as every restaurant owner is aware of the fact that good reviews can boost popularity and profitability, whereas terrible reviews even have the potential of closing businesses down. That's why it is crucial for restauranteurs to understand the impact of review websites such as Yelp, Toptable or TripAdvisors and the role they play the success or downfall of a business.

In a recent research report published by the experts at  Website Builder, approximately 61 percent of customers have read online reviews about restaurants. While such a significant number people tend to read online reviews prior to visiting a particular restaurant to dine or hosting an event, it is also worth pointing out that around 34 percent of diners currently choose restaurants based solely on information offered on peer review websites. This means that most diners disregard the restaurant’s website or social media…