Five PR Tips That’ll Boost Your Restaurant’s Business | Modern Restaurant Management | The Business of Eating & Restaurant Management News

There is more to success in the competitive restaurant business than just great food and service. Cultivating a positive brand image, building customer affinity and differentiating from the competition are essential components of any forward-thinking business strategy. That’s where public relations comes in. PR is all about boosting brand awareness, building positive consumer relationships and maintaining/enhancing your restaurant’s reputation. As such, PR is a powerful tool that can drive commercial success in tandem with your marketing strategy while also helping you navigate through the post-pandemic - new normal - for restaurants.

Here are five essential tips for restaurants looking to level up with PR:

1. Create an Identity and Broadcast ItA key way to stand out in the crowded restaurant scene is to build a unique identity for your business. From a catchy name to a one-of-a-kind menu or an Instagram-worthy interior design to a dedication to sustainability and more – all…

Catriona Harris

Catriona Harris is the co-founder and CEO of Uproar PR, a forward-thinking, award-winning public relations agency that delivers top-tier results to drive sales and raise awareness for its clients globally. With service offerings in media relations, social media, thought leadership and influencer marketing, Uproar PR continually places its clients at the forefront of national and industry trends. With 60 full-time employees across 14 states, the PR agency works with a broad spectrum of technology, lifestyle, consumer and professional services clients. Harris oversees the daily operations of the agency and provides the vision for new initiatives and strategies that will drive outstanding results for clients.

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Catriona Harris