MRM Research Roundup: Embracing Tech, Takeout Takeover and Friendly Fast-Food Staff

In this edition of MRM Research Roundup, we feature news regarding the increasing use of technology in the restaurant space, takeout trends, and friendly fast-food workers.Restaurateurs Rapidly Embracing TechTechnology use in restaurants is accelerating, creating new touchpoints between restaurants and the consumers they serve, according to the National Restaurant Association’s Restaurant Technology Landscape Report 2024. The report identifies the varying expectations consumers have regarding technology, depending on whether they are dining at a fullservice restaurant or ordering delivery to their homes, as well as generational differences in preferences.

"Restaurant operators have tremendous entrepreneurial spirit, and they are constantly innovating – sometimes through new dishes or flavors, and sometimes through new business practices,” said Michelle Korsmo, President & CEO of the National Restaurant Association. "More than three in four operators say technology gives them…