The Power of Promotions 

It comes as no surprise that restaurants have had a difficult time over the past few months. Many are still challenged with a lag in guests returning to dine out, lowered capacities, and increased health and safety protocol even upon reopening.

These factors can make it difficult for restaurants to realize the same level of sales and profitability as before the pandemic; some consumers have less disposable income; others are more inclined to cook at home. 

One way that operators can strategically boost sales and encourage guests to return is by creating targeted promotions. While seemingly elementary, promotions can go a long way in motivating diners and keeping your business top of mind. 

1. Offer Seasonal PromotionsOne of the most effective promotions right now will be something back-to-school related. Especially this year - with so much chaos and confusion surrounding the start of a new school season - parents and students will be looking for ways to make their lives easier. Keep…