How Restaurants Can Implement a Meal Kit Service

Over the past year, the pandemic pushed restaurants into survival mode, forcing them to pick up alternative revenue streams to stay afloat. Restaurant owners had to become creative to stay in business and provide value to their surrounding communities.

The Rise of Meal KitsMeal kits, prepared by restaurants for consumers, became a great way for restaurants to supplement revenue during the pandemic. In fact, meal kits are a rising sector of the restaurant industry that’s predicted to grow 25 percent to 30 percent by 2022. This specific service is ideal for restaurant owners during unpredictable times because it allows them to plan ahead in terms of ingredients and kit quantities well in advance. Meal kits can be a consistent revenue stream that’s always running behind the scenes, even when restaurants fully reopen for indoor dining.

As more restaurants open their doors, it’s important to still foster takeout, delivery, and any other off-premise sale avenues that have been…

Elliott Ames

Elliott Ames is the Senior Manager of Marketing Strategy at Rewards Network, where he is responsible for member and merchant marketing. A hospitality junkie at heart, Elliott is an expert at crafting innovative and engaging content, identifying trends, and building successful brands in the restaurant industry.

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Elliott Ames