AI, COVID and the Acceleration of Digital Transformation for Restaurants
3 Min Read By Jerry Abiog
According to The Enterprises Project, digital transformation can be defined as the integration of digital technology into all areas of a business, fundamentally changing how you operate and deliver value to customers. It’s also a cultural change that requires organizations to continually challenge the status quo, experiment, and get comfortable with failure.
Your Restaurant’s Digital TransformationCOVID-19 caused a fundamental shift in the way restaurants operate.
Past: Paper menus were the norm. The POS was hosted on a physical server. Restaurant websites showed PDF versions of their menu. Most customers would phone-in carryout orders. If online ordering was available, it was done through third party apps. For many, the idea of marketing was non-existent.
Present: QR menus started appearing. Many POS are now hosted on the cloud. Restaurants began shifting away from call-in orders and enabled online ordering directly from their site. The idea of marketing…
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