Newk’s Open Secret for Success
2 Min Read By Barbara Castiglia
What is the secret ingredient that makes one restaurant concept maintain the momentum necessary to fuel growth, while others stutter?
It’s a question that is continually analyzed and often the subject of panel discussions at industry events. Possibly the best way to solve the mystery is to learn from the example of those who have captured that lighting in a bottle “It” factor with their brand.
Newk's Frisco InteriorsNewk’s Eatery is one concept that has pieced together the puzzle of attracting franchisees on a strategic, yet accelerated growth plan. The fast-casual chain experienced double-digit revenue growth last year as it expanded into the West and Midwest.
In 2017, the Jackson, Mississippi-based brand expanded into 10 new markets and added more than 50 new franchise unit commitments, ending the year with more than 120 restaurants. In fact, it was a busy year-end for Newk’s as four current franchisees signed development deals and four restaurants opened in Georgia. Two…
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