How to Prepare and Protect Restaurants for Drinksgiving

2 Min Read By Dan Wahl

The cultural phenomenon of Drinksgiving (or Blackout Wednesday) continues to grow in popularity for the restaurant industry, especially as sales continue to rebound from the pandemic. 

Data shows that alcohol sales typically increase between 270-658 percent on the Wednesday before Thanksgiving, compared to weekdays prior. 

Higher alcohol sales typically connect to higher volume of alcohol consumption, which unfortunately leads to higher risk of harmful consumer behavior after leaving the restaurant - especially behind the wheel. According to Money Geek, Drinksgiving is the deadliest day to drive in the US, averaging 114 car accidents per year. 

According to Money Geek, Drinksgiving is the deadliest day to drive in the US, averaging 114 car accidents per year. 

If an intoxicated customer leaves a restaurant and causes injury to someone while driving, it could be tied back to the restaurant that served them. 

For any restaurant owners that serve alcohol, there are several unknown…