Timeless Spirits On Trend

10 Min Read By MRM Staff

Classic cocktails —those that continue to shine with longevity through the decades — have been sweeping cocktail menus across the country this year and will continue to make even more noise in 2018, according to the Bacardi Trade Advocacy U.S Team of Portfolio Ambassadors. 

While the overall wine category continues to grow, sparkling wine is showing some of the strongest growth rates, said Eric Hemer, Southern Glazer’s Wine & Spirits Senior VP and Director of Wine Education.

Timeless cocktails are the drinks that over the years continue to be the go-to tipples that never fail to entice and satisfy, even with the endless stream of top-notch contemporary cocktails out there. Simply put, they are delicious drinks that will always be a crucial component to the cocktail playbook. Here are some examples.

FRENCH 75: Colin Asare-Appiah, East Senior Portfolio Ambassador

The French 75 is a graceful timeless classic with a kick. Like many cocktails created in yesteryear, its…