Talking With: Rick Barbrick, Co-CEO, President and COO of The Briad Group

Rick Barbrick serves as Co-CEO, President and COO of The Briad Group. Headquartered in Livingston, NJ, the hospitality group’s entities include licensed franchisees for Wendy's, TGI Fridays™, Marriott and Hilton.  The Briad Group also owns Zinburger Wine and Burger Bar, an upscale gourmet burger and wine concept.

The hospitality industry veteran previously served as President and CEO for Avado Brands, an operator of 117 full-service restaurants, including the full-service Mexican chain Don Pablo’s and the brewpub Hops. Prior to his position at Avado, he was President and COO for Bertucci’s Corporation, vice president of operations for Chilis and On the Border, and director of operations for numerous dining concepts.

The Briad Group recently opened a Zinburger in Springfield, VA. Barbrick discussed Zinburger’s expansion plans, quality control and customer service with Modern Restaurant Management magazine.

Who is the target Zinburger customer?

Our primary focus is on the…