Your Restaurant Website Checklist: 12 Things to Include

Your restaurant website must be welcoming to potential diners. Discover 12 things your website must include to boost reservations and revenue.

People rely on other people to get recommendations for where to eat. Although word-of-mouth still works to fill up those tables, recent diner trends indicate a move toward digital presence. Most diners now discover new dining places online. Some 41 percent look up restaurants on social media before deciding to make a reservation or visit. About 80 percent often or always look at a restaurant’s website before choosing it.

So do you need a restaurant website? Yes, you do.

Why You Need a Restaurant WebsiteDigital marketing is crucial to restaurant growth because most diners aren’t just looking up information on your website, they’re also examining your menu online. Some 84 percent of diners always or often look up a restaurant menu ahead of time — a big jump from the 59 percent in 2017. The trend indicates that your menu drives…