MRM News: Amped Up for Franchise Growth

3 Min Watch By Barbara Castiglia and Kevin Freibott

New Jersey-based fast casual Bubbakoo’s Burritos is experiencing fast growth. So far in 2017, they've added six locations, more than they added in the previous four years combined.

Co-founders Paul Altero and Bill Hart launched the Bubbakoo’s franchise opportunity in 2015. Currently, there are 16 restaurants open and operating throughout the state, five of which are franchises. At least two more units are slated to open by the end of the year.

Throughout the next several years, Altero and Hart hope to find additional franchise partners to help them expand the Bubbakoo’s brand into other parts of the Tri-State area. They hope to have 20 total restaurants by the end of this year and an additional 10-15 open in 2018.

In this MRM News clip, Altero and Hart discuss what differentiates the brand, their expansion plans and what they look for in franchise partners.