Your Customers Are Part of the Team: How to Keep Them Involved
4 Min Read By Jill Goodwin
A restaurant is only as good as the team behind the scenes. As an owner or manager, you’re already well aware that your team and your customers are the lifeblood of your enterprise. Considering your customers as part of your team may be an even more constructive approach.
Just like your team, you need to engage with your customers. Businesses that can’t comprehend the importance of customer engagement view their customers as nothing more than, well... customers. They bombard them with aggressive sales pitches and impersonal marketing campaigns, often driving away their best supporters altogether.
Many successful brands take a different approach. They take the time to engage with their customers and take their opinions and suggestions on board. Plus, they understand that their customers want to interact with them and learn valuable information about the businesses they choose to support. Thankfully, it’s never been easier to provide your customers with an engaging and…
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