Pandemic Pivots Don’t Offset Restaurants’ Need to Manage Looming Risks
3 Min Read By Mark Lee, Zach Kuperman
The restaurant industry isn’t totally out of the coronavirus pandemic woods yet, but those that have survived this long have proved their resilience and agility in adapting to once-in-a-lifetime (hopefully) circumstances.
The trick will to be bring the same resourcefulness they’ve shown so far to overcome the barriers ahead – even as they continue to leverage the opportunities. In this environment, smart and strategic risk management has never been more important.
Pandemic Pivots Still in PlayOn the positive side, the pandemic forced any number of pivots among restaurateurs as they struggled during the pandemic shutdown to keep their doors open and kitchens cooking.
Virtual kitchens, for example, were already accelerating trends when the pandemic hit. Those organizations that could used excess capacity in their existing kitchens to launch all-new, delivery-only brands – even as they continued to serve up items from their existing restaurants’ menus.
These virtual…
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