MRM EXCLUSIVE: Acquisition as a Growth Strategy for Your Restaurant

3 Min Read By Bruce Hakutizwi

When most people hear the term “acquisition,” their minds immediately jump to multi-billion dollar deals like Exxon’s $77 billion purchase of Mobil in 1999 or the $165 billion AOL-Time Warner deal in 2000. As a restaurant owner, the recent news that Restaurant Brands announced plans to acquire Popeyes Louisiana Kitchen for $1.8 billion likely caught your eye.

 

While these deals garner headlines, most business acquisitions aren’t measured in the billions of dollars, or even millions of dollars for that matter. Growth by acquisition is a viable strategy for even small and medium-sized businesses, including restaurants. Whether it’s right for your restaurant or chain is a different question altogether. In some cases, it might make more sense to grow organically by seeking investment, opening up satellite locations or franchising.

 

The restaurant world is full of examples of successful executions of all these strategies. Let’s take a closer look at the merits of organic…