Expert Insights on the RBI/Carrols Deal

2 Min Read By MRM Staff

The new year has just begun and already there’s a big deal in the restaurant industry as Restaurant Brands International Inc., parent company of Burger Kings inked an estimated $1 billion deal to acquire Carrols Restaurant Group, the largest Burger King franchisee in the United States, operating 1,022 restaurants in 23 states.

The transaction is part of Burger King's Reclaim the Flame plan to accelerate sales growth and drive franchisee profitability. Burger King expects to remodels to a modern image over the next five years and then refranchise a  large majority of newly remodeled restaurants to smaller franchisee groups.

Is this a sign of things to come? To learn more, Modern Restaurant Management (MRM) magazine received expert insights from  Gregg Majewski,  Founder & CEO of Craveworthy Brands and former CEO of Jimmy John’s Sandwiches.

What is your take on Restaurant Brands International (RBI) buying out Carrols, it’s largest franchisee? Were you surprised? Why is…